Help Needed!

KarlM · Post by **KarlM** » Fri Jul 11, 2003 12:45 pm

Hi everybody, i need a bit of help

I'm about to start up business (usual stuff - alloys, suspension, bodykits, exhausts etc...) but i'm stuck at the first hurdle - i need a company name!

I'm been through about 50 names now and they all sound ridiculous, so does anybody have any suggestions?

The company will be suppling loads of different parts for all models, not just VAGs

thanks in advance

karl

polo2k · Post by **polo2k** » Fri Jul 11, 2003 2:52 pm

i think i mentioned ive got a mate with a garage called alternative tuning
and ill have a think

dub envy · Post by **dub envy** » Fri Jul 11, 2003 2:55 pm

give us an idea of some of the better names you've thought of..

Can you make anything out of your name? A friend of mine wanted to start up a company called Parfection as his surname is Parr.

Do you want a 1 word name, or more? Want your comany name to end with 'developments/styling/motorsport etc??

Give a little help and I'll have a think for you!

dxg · Post by **dxg** » Fri Jul 11, 2003 3:40 pm

What will make your business different from your competitors? i.e. what's your unique selling point / market/product differentiator - that could be the basis for a name.

Deek.

KarlM · Post by **KarlM** » Fri Jul 11, 2003 7:10 pm

My USP is that i will be selling full packages - you'll be able to walk in and get everything for you cars interior and exterior, rather than getting bits from everywhere.

I will also be stocking rare items - like Porshe wheels and wolfsburg bits, as well as imported parts like Do-luck, bomex, wings west, hks, NX express, NOS, C-West, Konig, Nitto, Versus Motorsport etc...

not really put anything down on paper yet though. not fussy if it ends in motorsport/tuning/developments - just don't want something cheesy.

The maim problem is thinking of something different, everything i think of doesn't stand out enough

dub envy · Post by **dub envy** » Fri Jul 11, 2003 7:12 pm

KarlM wrote:everything i think of doesn't stand out enough

try us.

polo2k · Post by **polo2k** » Fri Jul 11, 2003 7:59 pm

karl you mentioned that you want to keep a lot of rare bits in stock but remember that while there sat there in the shop there wasted capitl, there not making money and there taking up space. plus a few of the things you mentioned are specilist parst hich means the people looking for them will be rare which makes it a probem as your already in a niche market